Tuesday, May 19, 2009

An Update from YES (we can) Snowboards - 2010

I was talking with some of the folks at YES (thanks JMZ, Sarah and Donny) and wanted to give a quick update from my last series of posts of this interesting little new brand.

You've probably seen these boards being tested by the likes of Shayboarder, etc. They also had a bit of a controversial stir over not being included in the TWS Good Wood test. All par for the course (and what we've come to expect) from the guys that brought you the Burton Uninc series.

The YES Crew has been very busy and are set to launch the limited edition, handpainted "by the bro's" and then a summer line-up called the "Monochrome" series. The Monochrome series takes its inspiration from the pioneers of the rac car industry. The third series will be the "Logotype" taking flight in the US at the end of August, early September.

Artwork will feature: "Philippe Douduit, world class photographer Jean-François Gaudinet, Atelier Indépendant, Paris Vincent Pages from Eroone Marc " Espirit " Tzp & many more"

The boards will come in a variety of colors with mixed up delivery to retailers. All boards are developed and manufactured at the Nidecker factory in Switzerland. They'll have a mix of twin tip and directional (see below); Use FSC-certified wood cores for the utmost "environmental respect"; Utilize CamRock Camber, stone-ground finishes, One Ball Jay wax and die-cut bases.

Sizes will include:

149 Rocker Twin-Tip
154 Rocker Twin-Tip
156.5 Asymetric Rocker Twin-Tip W/ Ultimate Grip
159 Rocker Twin-Tip
162 Directional / Twin-Tip, Rocker

Retail for the boards is slated to be around $399, but check the website for details. Distribution in 2010 will be limited to some key retailers and production will also be limited so you'll have to be on the ball to snag one of these suckas.

I'll be providing more details on the Asymetric Rocker with Ultimate Grip and an interview with their US Key Accounts Manager, Donny, shortly. In the mean time for more info, check out my interview on 5ones.com with JMZ.

3 comments:

The Angry Snowboarder said...

You get to talk with the Angry Aussie. Donny is a good guy.

Aaliyah said...

Thanks for the update.!! I am just looking for a snowboard for new season.

VancityAllie said...

I'm pretty stoked about how the "little guys" are putting some some really good product.

I love the colours and the design.

The only question is... will they ride good? ;)